Online Business for Sale – Premium Eco Products

Selling price: 265.000 EURO
Annual turnover: 184.747 EURO
Real Estate Value EURO
EBITDA 20.134 EURO
County / City: Brașov
Country: Romania
Short description
This company operates in the online retail sector, offering eco-friendly and sustainable products to a diverse audience, including parents and environmentally conscious consumers. Through a wide range of organic clothing and accessories, the company aims to meet the needs of a public increasingly attentive to eco-conscious choices.Products and Services
The company offers a complete range of products:• Eco-friendly clothing: Products for babies, children, and adults made from organic materials such as organic cotton, merino wool, bamboo, and others.
• Eco accessories: Hats, scarves, and gloves made from sustainable materials.
• Additional services: The company operates a physical showroom where clients can interact directly with products and receive personalized guidance.
Operations
The company operates both online through a well-structured webshop and via a physical showroom. Delivery is fast and efficient, and the online platforms provide a seamless and convenient shopping experience.In 2024, the number of unique website visitors exceeded 168,000, indicating growing interest in the offered products.
Differentiators:
• Premium organic products: The company stands out through the exclusive use of organic and sustainable materials, attracting an audience conscious of their environmental impact. The brand not only carefully selects items but is transparent about their origin—collaborating with certified, reliable suppliers with ethical practices.
• Transparency and education: guiding families toward an eco-conscious lifestyle
• Local and authentic community: built around values of care, simplicity, and responsibility
• Personalized experience: The showroom provides a unique experience for clients, allowing them to test the products and receive tailored guidance.
• Commitment to sustainability: The company promotes an ecological lifestyle, making it appealing to customers seeking environmentally responsible choices.
Tangible and intangible assets
• Tangible assets: The showroom and product stock represent the physical assets of the company.• Intangible assets: Brand reputation, strong supplier relationships in Germany, Austria, the UK, Finland, and Sweden, and a consolidated online presence on sales platforms.
Market and development potential
• Target Market: The company targets parents and consumers interested in eco-friendly and sustainable products. It has significant potential for international expansion, with existing suppliers from countries like Germany, Austria, the UK, Finland, and Sweden.• Growth Potential: Global trends showing increased demand for eco-friendly and sustainable products offer the company an opportunity to expand into new markets, including international ones.
Financial Indicators and Stability
Revenue:
2022: 758,307 RON
2023: 849,106 RON (12% growth compared to 2022)
2024: 919,615 RON (8% growth compared to 2023)
The company’s steadily increasing revenue confirms its financial stability and success in attracting a growing customer base.
• Average order value: 324 RON
• Unique visitors in 2024: Over 168,000 unique visitors
These financial indicators highlight the business’s success and continuous growth trend in both revenue and customer base.
Growth Opportunities:
• Product range expansion: Adding new collections and products could attract new customer segments and boost sales.
• International market expansion: The company has strong potential to expand into international markets, with existing relationships with suppliers in several European countries.
• Diversifying sales channels
• Strategic partnerships with complementary brands
• Complementary post-purchase services
Detailed information
Business established on 2025-04-09
Turnover from previous years 170.582 EURO
Trademark EURO
Goodwill EURO
Seller/bank financing EURO
Approximate inventory 198.000 EURO
Inventory included in price N/A
Number of Employees 1
Support and training Yes
Reason for sale Personal development