Turn-key online business - Beauty domain

Turn-key online business - Beauty domain
Expert broker de afaceri - Marius Petrea
Business Broker Expert
Marius Petrea
Bacău - Romania
+40 751 504 018
Selling price: 12.500 EURO
Annual turnover: 18.742 EURO
Real Estate Value 0 EURO
Operating profit (EBITDA) 2.015 EURO
County / City: Bucuresti
Country: Bucuresti

Short description

The business was started in 2017 with the sale of a single product, exclusively online, through the Facebook page: the tweezers for extracting blackheads. After just one year, a seller account was opened on eMAG, the e-commerce website was created, on which the product range was considerably increased
The sales package contains: The website (which has been optimized SEO in the last 3 years), stock of about 1500 products (of which CE-certified colored contact lenses do not appear on the website at the moment), social media accounts, ads manager account, email marketing base (approximately 3.000 contacts), the company and the registration certificate of its own product brand!

Products and Services

Make-up products, accessories, body care, skin and hair products of high quality recognized by customers through reviews on the online store.

Operations

Purchases
- there are contracts with suppliers both in the country and abroad with which long-term partnerships can be continued
Sales are made on several channels:
- Platforms such as eMAG Marketplace
- my own website
- social networks
Marketing is the third basic component of the online store, and investments have been made in this pillar of the business, but due to the lack of time, the steps have not been continued lately.
The storage, packaging and transport of parcels are outsourced. The responsibility of the new owner remains only the relations with suppliers and customers.
If desired, these operations can be done from a small office/home, thus reducing costs and generating more profit for the owner.

Tangible and intangible assets

Stock of products, full online presence

Market and development potential

The market for cosmetic care products will reach about $177 billion by 2025. The global cosmetics industry recorded a 16% increase in 2021 compared to 2020, supported by sales of cosmetics and perfumes. At the European level, the market was estimated at approx. EUR 125 billion in 2022, is considered a rather mature market, with a growth forecast indicating an average annual rate of 1.6% for the period 2022-2026, supported by the cosmetics and skin care segments. There are competitive products that can be brought and branded under their own trademark, and registered, which already have good seniority and position in the market.
When advertising a business for sale, the person doing this advertising has the professional obligation to keep the business's and shareholders' information confidential. Therefore, data fields marked N/A can only be disclosed by signing a Non-Disclosure Agreement (NDA).

Detailed information

Business established on 2023-04-11
Turnover from previous years 28.804 EURO
Trademark 300 EURO
Goodwill N/A
Seller/bank financing 0 EURO
Approximate inventory 5.000 EURO
Inventory included in price Yes
Support and training Yes
Reason for sale Lack of time to scale the business

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